Personal data protection

Společnosti PRECIOSA, a.s., PRECIOSA – LUSTRY, a.s., PRECIOSA ORNELA, a.s., PRECIOSA BEAUTY, s.r.o., VINOLOK, a.s.and their subsidiaries (collectively “Preciosa”) strive to protect your personal data and ensure your satisfaction when using our websites, products and services.

This Privacy Statement applies to Preciosa’s websites and online stores that link to this Privacy Statement and describes our treatment of your personal information and your choices regarding the collection, use, update, correction and access to your personal information.

Collection of your personal data

We may collect information about you, including personal information, when you use our website or online stores and communicate with our company. “Personal Information” is any information that can be used to identify a person and may include name, address, email address, phone number, login information (bank account number, password), marketing preferences, social media account information or credit card number. If we combine other data with your personal data, we will treat the combined data as personal data. We also collect personal information from trusted third-party sources and engage third parties to assist us with the collection of personal information.

We collect personal information for a number of reasons, including:

  • Order processing, including payment transactions.
  • Providing news subscriptions.
  • Sending marketing messages.
  • Create an account.
  • Customization of experience.
  • Providing customer service.
  • Manage job applications.

Our company and the third parties we work with may combine information collected from you over time and on our website or online stores with information collected from other sources. This helps us improve their overall accuracy and completeness and better tailor our communications with you.

If you choose to provide Preciosa with personal data of a third party (such as name, email address and telephone number), you declare that you have the third party’s permission to do so. Examples might be forwarding reference or marketing materials to a friend or sending staff referrals. Third parties may unsubscribe from any future communications by using the link provided in each marketing communication or by sending an email to

In some cases, Preciosa and third parties with whom it works may automatically collect data using cookies, web logs, web beacons and other similar applications. This information is used to better understand and improve the usability, performance and effectiveness of the website and to help tailor content or offers to users. For more information, see “Use of cookies and other web technologies” below.

Use of your personal data

We may use your personal information for the purposes of operating our business, delivering, improving and customizing our websites and online stores, sending marketing and other communications related to our business, and for other legitimate purposes permitted by applicable law. Some of the ways in which we may use personal information include the following:

  • Delivery of requested products.
  • Analysing, supporting and improving our solutions and your online experience.
  • Customization of websites, newsletters and other communications.
  • Sending communications, including those sent for marketing and customer satisfaction purposes, either directly by Preciosa or by our partners.

You can edit your communication preferences at any time. See “Your choices and selection of communication preferences” below.

Access to and accuracy of your personal data and your rights

We process your personal data in accordance with the law, fairly and transparently. We respect your rights when processing your data:

  • The right to access your personal data and other related information.
  • The right to correct erroneous data or to clarify the data we process about you.
  • The right to erasure (right to be forgotten) if the processing is unlawful or if the reasons for processing are no longer valid.
  • Right to restriction of processing.
  • The right to data portability in a structured or machine-readable form that corresponds to the way it is stored.
  • Right to object to processing.
  • The right not to be subject to automated decision-making or profiling.
  • The right to withdraw consent to the processing of your personal data at any time, unless this is contrary to legitimate interests or legal obligations.
  • The right to lodge a complaint against processing with the Office for Personal Data Protection, at Pplk. Sochora 27, 170 00 Prague 7.

We need your help in keeping your personal information accurate and up-to-date. We provide a range of options for accessing, correcting, restricting or removing your personal information:

  • On websites and online stores with user registration, you can view or modify the personal information provided in your profile online.
  • Some Preciosa companies may be considered or act as data controllers or processors. If a Preciosa entity acts as a data controller or processor, you may exercise your access rights and request corrections, restrictions or deactivations under applicable data protection laws directly with the Preciosa entity.
  • If you need further assistance with accessing, correcting, restricting or removing your personal information, please do not hesitate to contact us directly. We make a good faith effort to honor reasonable requests to access, remove, update, restrict or correct data. We will respond to your request within 30 days. If we are unable to accommodate your request, we will provide you with an explanation.

Your choices and selection of communication preferences

We give you the choice to receive various information related to our solutions. You can manage your communication preferences using the following methods:

  • By following the instructions included in each promotional email from our company to unsubscribe from that particular mailing.
  • By sending a message by email to or by post to: PRECIOSA, a.s., Opletalova 3197/17, 466 01 Jablonec nad Nisou, Czech Republic. Be sure to include your name, email address and specific relevant information about the materials you no longer wish to receive.

With your consent, we may share your personal information with Preciosa’s business partners or suppliers to inform you about products or services that may be of interest to you. If you wish to expressly object to this sharing of data with third parties for their marketing purposes, please contact us.

Sharing of personal data.

We may share your personal information with third parties for the purposes of operating our business, delivering, improving and customizing our solutions, sending marketing and other communications related to our business, and for other legitimate purposes permitted by applicable law or otherwise with your permission.

We may share personal information in the following ways:

  • Within Preciosa and with any of its subsidiaries worldwide for the purpose of processing or storing data.
  • With Preciosa’s business partners or suppliers to inform you about products or services. If you wish to expressly object to this sharing of data by Preciosa with third parties for their marketing purposes, please contact us.
  • With business partners, service providers, authorized third-party agents or contractors to provide the requested solutions, services or transactions. Examples include, but are not limited to: processing credit card orders and transactions, hosting websites, assisting with sales activities or after-sales support, and providing customer support.
  • In connection with or during the negotiation of any merger, sale of corporate assets, consolidation or restructuring, financing or acquisition of all or part of our business by or through another company.
  • In response to a request for information from a competent authority where we believe disclosure is in accordance with or required by applicable law, regulation or legal process.
  • With law enforcement, government authorities, or other third parties as necessary to comply with legal process or national security requirements; to protect the rights, property, or safety of Preciosa, business partners, you, or others; or as otherwise required by applicable law.
  • In aggregated form, anonymised form and/or with identifying data removed where the data cannot reasonably be used to identify you.
  • If we notify you otherwise and you give us your consent to share.

Security of personal data

We strive to protect the personal data entrusted to us and treat it securely in accordance with our privacy statement. Preciosa implements physical, administrative and technical safeguards to protect your personal information from unauthorized access, use or disclosure. We also contractually require our suppliers to protect this information from unauthorized access, use and disclosure.

Retention of personal data

We will retain your personal information as necessary to fulfill the purposes for which it was collected. We will retain and use your personal data as necessary to meet our business obligations, legal obligations, resolve disputes, protect our assets and enforce our contracts.

Use of cookies and other web technologies

We use automatic data collection tools such as cookies, embedded web links and web beacons on our websites and online stores. These tools collect some standard information that your browser sends to our website. Examples of such information include the type of browser and the address of the website from which you came to our website.

The tools can also collect information related to the following items:

  • Your Internet Protocol (IP) address. This is a number that is automatically assigned to your computer or device whenever you connect to the internet. It is a unique address assigned by your ISP or IT department on a TCP/IP network. Among other things, an IP address allows web servers to find and identify your device.
  • Behaviour on the sites you visit. Examples include pages you have viewed and links you have clicked on. These tools help make your visit to our website easier, more efficient and better by providing a personalized experience and recognizing when you return.

Our website contains widgets. Widgets are miniature interactive programs that run on our site to provide certain services from other companies. Examples of these services include displaying news, views, videos and other content. These widgets may be used to collect personal information, such as your email address. Widgets can also set cookies to ensure that they work properly. The information collected by the widgets is governed by the privacy policy of the company that created them.

We work with third parties to manage our advertisements on other sites. Our partners may use cookies or similar technologies to serve ads based on your browsing activities and interests. You may expressly object to the display of such advertisements.

By opting out, you will continue to see generic ads without tailoring them to your interests. The procedure for expressing opposition to interest-based advertising can be found at:

Linked websites

We may provide links to third party websites that are outside of our control and are not covered by this privacy statement. We encourage you to review the privacy statements provided on the relevant websites (and any websites) you visit.

Protection of children’s personal data

Preciosa does not knowingly collect personal information from children without appropriate parental or guardian consent. If you believe that we may have collected personal information from a person who is not an adult in your country without the appropriate consent, please let us know using the methods described in the “How to Contact Us” section and we will take appropriate steps to promptly investigate and resolve the situation.

How to contact us

We value your opinions. If you have any questions or comments related to this privacy statement, please email our privacy team at